When it comes to e-commerce, Amazon isn’t just a platform—it’s a global marketplace powerhouse. With a vast user base and high engagement levels, understanding the scale and behavior of Amazon’s users can provide valuable insights for brands looking to capitalize on this opportunity.
📊 Amazon’s Massive User Base:
– 310M+ active users globally
– 200M+ Amazon Prime members
💰 Monetizing User Engagement:
– Avg. spending ~$91.75 per month per US user (~£900+ annually)
– Prime members save ~$500 per year on delivery
– Amazon generates $1.4B+ in daily sales
📈 User Engagement Insights:
– 25% of Americans shop Amazon weekly
– Prime members place ~100 orders per year
🛍️ Implications for Brands:
– High conversion potential
– Strong repeat purchase behaviour
– Access to international markets
🎯 Ready to Capture Your Slice?
At The Masked Consultants, we help brands navigate and thrive in this massive marketplace.
👉 Book your free Amazon audit today:
https://www.themasked.uk/contact
